Google Review SMS Campaign:

The goal of this campaign was to train employees in over 130 service centers to ask for a Google review in order to increase reviews on Google My Business and rank in a local pack. This campaign resulted in:

  • 101% increase in reviews YoY

  • 4.7 average star rating

  • 37% increase in GMB impression

It included:

  • Location-specific posters

  • SMS Campaign

  • Email campaign

  • Training video

State Promo Campaign:

This state promo ad campaign targeted priority states in the Eastern and Western regions with ads focused on local discounts and savings. It ran for only one month.

The campaign included text ads, display remarketing banner ads, state specific web pages, and a promo landing page. This resulted in:

  • 202 web conversions

  • 56% increased conversions in the Western region MoM

  • 39% increased conversion in the Eastern region MoM

  • 567% ROI

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