Organic Search Strategy
Increased organic traffic to site by 185% YoY through content marketing, local SEO, structured data/schema, page optimization, and link building strategies.
Paid Search Strategy
Increased paid search traffic to site by 154% YoY through remarketing, keyword and campaign optimization, bid management and the introduction of promo campaigns.
Demand Generation
Drove 367 web leads in two months with a cross channel brand campaign, resulting in 203 conversions and 376% ROI.
Campaign Strategy
Increased Google reviews by 101% and web conversions by 56% through diverse SMS and local campaigns strategies.
Content Strategy
Generated 162 web pages in one year and identified 1,219 keywords with topics focused on search engine rankings and brand identity.
Local SEO
Increased directory views by 175% YoY and pageviews by 144% though enhanced directory listings, content strategy and on and off-page optimizations.
Project Management
Implemented a web project focused on B2C user experience, branding and digital strategy resulting in 162% increase in visits, and 52% increase in web leads.